Hardware store shelf unit
ICONIC FOOTWEAR BRAND
Iconic footwear brand Dr. Martens have opened their latest store in the cultural destination and the brand's spiritual home of Camden, London. Situated in Camden Market, this new UK flagship store is the brand's most innovative retail space to date, located in a Grade II* listed 19th Century former tack room for horses.
The store is a celebration of the brand's cultural heritage and carries the full range of Dr. Martens, across men's, women's and kids and also presents an extensive range of industrial product which sits at the heart of the brand.
A number of visual merchandising pieces from the hugely successful Andy Thornton Vintage Style Collection can be seen around the store, complementing the original brickwork and stripped pine flooring. The large Hardware Store Shelf Unit, featuring a rivet-effect steel frame in an aged iron patina with timber shelves and pull-out drawers, has plenty of display space for footwear and accessories.
UNIQUE RETAIL DISPLAY
Two Post Office shelving units, which incorporate multi-wire mesh compartments, are ideal for displaying various styles of the famous brand, blending seamlessly with the period arched metal window frames and original props. The Tall Footwear shelving unit in a distressed grey finish is a useful piece for small spaces and ideal for displaying boots, clothing and accessories in its multi-height wire mesh compartments.
STEEPED IN AUTHENTICITY
A Dr. Martens spokesperson said: "By opening a store in Camden Market, it positions the brand in its rightful home - an area steeped in authenticity and musical heritage. We see it quickly becoming a cultural hub for the brand, its fans and Camden."